I’m convinced that being a mother is actually the hardest job in the world. The hours aren’t just long, they’re unending. The sleep deprivation is akin to torture. The messes are ever present — poop, crackers smashed into the rug, vomit, Legos in every nook and cranny of the house. The tiny people in this house seem to need food prepared for them at all hours of the day (and night, for the infant). The patience a needy newborn demands is astonishing. And the skill required to negotiate with a threenager is often beyond my abilities.
So to say that mothers deserve a little more appreciation is an understatement. Even knowing full well how thankless the job can be, I’m as guilty as the next person of not showing my own mother the gratitude she deserves!
This Mother’s Day, Land’s End is making it a bit easier on us all with their #DearMom campaign. Through events in Sears stores and online, Lands’ End is providing creative new ways to celebrate mom. Here’s how you can join the fun (and take home a Lands’ End gift card!).
- Stop by Sears in Natick to celebrate mom: On Friday, April 29, and Saturday, April 30, from 11 a.m. to 4 p.m., Sears in Natick will be all decked out with Mother’s Day fun. The first 50 people at each event will receive a Lands’ End gift card to be used toward a Mother’s Day purchase! Try the #DearMom custom video booth to record and send a message to mom (and be automatically entered to win a $500 gift card!). Or visit the #DearMom custom lettering station, where a local lettering expert will be on hand to write a custom card from you to your mom.
- Show mom how much you care: Through May 6, share a Mother’s Day message, photo, or video on Instagram and/or Twitter using #dearmom, #contest, and #mylandsend for a daily chance to win a $100 Lands’ End gift card. (Each day, @LandsEndPR will post a unique prompt or question.)
- Spend quality time with mom: Enter for a chance to win a five-day trip for you and your mom to the luxurious Sonesta Fort Lauderdale Beach hotel. Simply fill out the form at landsend.com/dearmom
through May 4.
Also, stay tuned for an Instagram/Twitter post that’ll give you a chance to win a $100 Lands’ End gift card!